Noihsaf Newsletter – December 2022

DECEMBERISH

Illustration by Maggie Slover / Winning caption from @beccagmcdermott

Season’s greetings Noihsafer’s!

If you received this email: CONGRATS! You survived Black Friday (that now starts the Monday prior), Small Saturday, Secondhand Sunday (heyo!), and Cyber Monday. Along with a million “gift guides”  full of stuff you really just want for yourself (looking at you Soft Service buffing bar). Out of all the “stuff” coming into my inbox, Haley Nahman’s sexy recommendation of a Cervical Traction Device had me at: "It does stuff to your neck you didn’t even know to ask for."

December always feels a bit like this swaying pendulum of quiet and chaos. Yes, I want to wear a festive outfit and go to your holiday party, BUT I also want to turn my Christmas lights on, crawl into bed and watch Lady Chatterley's Lover by myself. If you’re lucky, sometimes Mother Nature makes the decision for you. As I write this, Duluth has its first blizzard blowing in tonight with (hopefully) 18” of snow coming our way. 

Wherever December’s pendulum takes you, I wish you all some peace, quiet, and a dash of good chaos. Thanks for being here.

Kate
 

From The Blog

New + Noteworthy

📏 Size filters are here! There are a few ways to search by size along with saving different profiles - shopping for a kid or partner? We got you!  It was a very big endeavor and we are pretty proud of how this rolled out. We wrote up a little something explaining this new system as it’s quite complex and fun. 

❄️ It’s Dik-Dik Season! Say what?! Tune into my episode on A Thing or Two where I discuss my must-haves and go-to’s.

🧶 Fun Fact: We’ve sold 1,440 Babaà knits, 892 pairs of Kamm pants, and 664 ARQ items since we launched the site. 

⏰ HOLIDAY HOURS: Did you know we are a small team of 4? Besides myself (Kate), we have two part time employees (Sarah + Chelsy) and one full time employee (April). We decided to cool our heels a bit over Christmas break, so there will be limited customer service hours the 25th - 31st. Don’t fret! We pride ourselves in responding and resolving any issues that arise. It may just not be in the usual 24 hour response time. Rest is important so we can continue to love what we do and provide our community with the best foot forward.

🔎 Our brand guide is growing each day! Search by women-owned, BIPOC-owned, Size- Inclusive, and Kid brands!

From The Feed

🍊 I’m surprised by how much I reach for these tangerine heels. I dare say  this color goes with a lot more than you would think.

🥷 In honor of our caption contest.

Browse The Feed

Wormhole

🐑 A case for UGLY (and my new favorite substack)

🇮🇷 Noihsaf muse Sara Emami has been a vocal activist advocating for women’s rights in Iran. She is selling t-shirts and sweatshirts to raise awareness about the ongoing revolution that is happening. ALL proceeds go to the Abdorrahman Boroumand Center for Human Rights in Iran.

💼 JOB ALERT: Love fashion, transparency, sustainability, and equal rights? Fashion Revolution is hiring a communications manager. I can only imagine how many of you would excel at this role!

💿 I have the flu and NyQuil coursing through my veins so please extend grace if this seems wacky, but I feel like band merch is going to make a big comeback, which is why at approximately midnight last night I went a little nuts for Cat Power. All I could think about was how one day my child could inherit my Moon Pix tee. Future Helen, you’re welcome.

⚖️ I’m working on balancing the magic this time of year brings, but holding space for those without family. For me, that means working with local charities who help seniors and our local women’s shelter. I encourage you to do a quick google search of organizations in your own area. Here in Minnesota I love supporting Safe Haven Women’s Shelter each year, and we recently discovered Gifts for Seniors where you can drop off a requested gift for a senior. My senior wants perfume (that’s the only descriptor I got… any recs?).

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